b2c sales programmes
Practitioner Course in B2C Sales
This Programme is our entry-level programme with only 2 Digital Coaching Modules. Nevertheless, two very important Modules, because if a Sales Rep can't close and deal with customers' buying anxieties or objections, it has a huge impact on his or her results. Once you provide your sales team with this necessary knowledge, you will see the average score improve immediately.
This B2C Sales Programme consists of the following two Modules:
- Closing Techniques
- Objection Handling
Total
36 Training movies
Closing Techniques
Closing is a tricky subject even for experienced sales people. After following this module, a sales person can close in different ways and especially in a way that comes across as 'smooth' to the customer. Closing, recognising buying signals and anticipating the future (closing without asking the closing question) will belong to the skills of every sales person following this Digital Coaching Module. Those who do not learn to close easily will remain stuck at the level of a quotation provider for their entire sales career. A high score is only reserved for those who learn to 'close' smoothly.
Objection Handling
A closing question is followed by a 'yes' or 'an objection'. Objections come in many forms. Just think of objections such as 'thinking about it', 'too expensive', 'compare prices' or 'we never decide the first time'. As a seller, you have two choices. Either you 'buy' the customer's objection (which is very often a 'fake' objection) and 'hope' that the customer will come back the following week. Or you learn how to deal with objections, for example by following this Digital Coaching Module, and then the sale 'begins' the moment the first objection comes to light.
Your SALESTEAM will acquire the KNOWLEDGE through this Programme to, among other things:
- Ask for the order in a gentle and respectful, but also very clear way
- Know during the conversation, by applying a 'trial close', whether a possible sale is possible today
- Already know within the first 10 minutes, thanks to the 'starting technique', whether the criteria are met to sell to these customers today
- Know WHY it is so important to learn and use these closing techniques effectively
- HOW they can anticipate to OBJECTIONS such as 'thinking about it, 'too expensive', 'a better price elsewhere' or an objection such as 'comparing prices'.
- Use the 'isolation technique' to immediately know whether an objection is a 'true' or a 'fake' objection
A very interesting option module for this programme is definitely: The Salesgame
In this Digital Coaching Module 'The Salesgame’ I teach your sales staff to play a sales game in which closing and dealing with objections can be 'played' in a pleasant way. This quickly creates a certain 'routine' and the game element provides a relaxed way of learning. This game can then be played a few times a week (for example during the lunch break), after which your sales team will notice that the handling of customer objections will soon be on automatic pilot.
You can also order the physical game we developed with the cards and casino chips.
