b2c sales programmes
b2c Sales Coaching
There are 5 BASIC programmes in B2C Sales Coaching of which you can find a short overview below. By clicking on the 'more info' link of a programme, you will reach the page with the complete description. Prices depend on the number of users per company, please do not hesitate to contact us for more information.
Do not hesitate to contact us for customised programmes, specifically for your company. We have +50 Digital Coaching Modules with topics such as Time Management, Motivation 360°, Excellent Execution, and many other topics.
Practitioner in B2C Sales (2 Modules)
- Closing Techniques
- Objection Handling
Expert in B2C Sales (6 Modules)
- Closing Techniques
- Objection Handling
- Speaking Body Language
- PreSales
- Reading Body Language
- Psycho Selling
B2C Sales All-Star Course (9 Modules)
- Motivation 360°
- Closing Techniques
- Objection Handling
- Speaking Body Language
- The Salesgame
- PreSales
- Reading Body Language
- Psycho Selling
- Time Management
Master Practitioner in B2C Sales (4 Modules)
- Closing Techniques
- Objection Handling
- Speaking Body Language
- PreSales
B2C Sales Gladiator Course (4 Modules - specifically for trade fair participation)
- Closing Techniques
- Objection Handling
- Speaking Body Language
- Profitable participation in trade fairs
industry modules
The Sales Coaching Modules are almost always structured around 13 Chapters. These start from the Keynote presentation that coach Chris Cotteleer also uses for In-Company Coaching on the same topics. In order to make the transition from In-Company to Video Coaching, it was necessary to provide an In- and Outro, and occasionally, every 3 to 4 Chapters, to 'talk these through', which we referred to at the time as 'the Binding Texts'.
For all of the above, we talk about the basic Modules, which we refer to internally as 'the Generic Modules'. Within the B2C (High Price Retail) Modules, there are a number of modules that qualify for 'branching', or in other words, for 'translating' the content to specific sectors or branches.
By using the 5 Binding Texts of each eligible module to interpret the subject matter for a specific sector or branch, we have been able to 'convert' an entire module. In each 'sectorised' module there are 5 specific Movies that 'translate' the content of the module to the sector, with concrete examples and the right jargon from that specific sector. We work together with industry specialists with decades of experience in the industry.
This is not applicable and necessary for every Module. For example, Modules like Body Language, or the Modules about Motivation or Time Management, do not benefit from branching. But a number of Modules do benefit from branching, like for example the Modules:
- Closing techniques (concretising the order)
- Objection Handling (dealing with customer "hesitation")
- PreSales (anything you do to have the 'right' to close)
- Psycho Selling (the psychology of buying, bargains and of the seller himself)
- The Salesgame (the game to practice Closing & Objection Handling)
A 'special Module' in this series of 5 is the final Module 'The Salesgame'.
In this module, there are 4 moments where we give a demonstration of the sales techniques in the form of a role play. It was immediately clear that the added value of a sector-based version would lie in including these role plays again, each time per sector, with the examples, quotations, jargon and prices that are specific to these sectors. In this module, the branching is therefore a mix of the still fairly short Intro and Outro, and the binding texts, with 4 fully 'branched' role plays.
It's clear that by clarifying the subject matter in these Modules with examples from the sector, it creates ABSOLUTELY an important added value for the users within that sector.
The branches which we are currently translating are the following:
